What We Do
Technologies for B2B commerce, ERP, and digital sales processes
We assist manufacturers and wholesalers in selecting, implementing, integrating, and further developing the right technologies—from Shopware and Akeneo to Reybex.
Find the right solution
Non-binding. You will receive a clear assessment of what can be achieved quickly and where effort is required.
Certified Partner
Established in e-commerce since 1999
Over 2,700 projects
Brief Overview
Technology alone does not solve sales problems.
Technology by itself does not solve sales problems. The key is how well systems, processes, and objectives align. Therefore, we not only support implementation but also the selection, integration, and ongoing development of your system landscape. Here, you will find an overview of the technologies we work with.
Commerce & Shop Systems
Shopware
Flexible commerce platform for B2B and D2C business models, focusing on scalability, API-first architecture, and personalized shopping experiences. Shopware particularly emphasizes modular B2B functionality and customizable commerce structures.
Suitable for:
Manufacturers, brands, and wholesalers looking to build a robust shop or modernize existing commerce structures.
Typical topics:
B2B commerce, customer portals, D2C, international shops, complex catalogs, and integrated system landscapes
Shopify
Cloud-based commerce platform with fast launch, a broad app ecosystem and a strong D2C focus. Shopify Plus also offers advanced B2B features for wholesale and multi-level customer groups.
Suitable for:
Manufacturers and brands that want to sell online quickly — both direct to consumers and wholesale with Shopify Plus.
Typical topics:
D2C shops, wholesale portals, multichannel commerce, international sales and headless setups
Product Data & PIM
Akeneo
Product cloud solution for companies looking to centrally organize, enhance, and consistently distribute product information across channels.
Suitable for:
Manufacturers, brands, and wholesalers with complex ranges, many attributes, variants, languages, or multiple distribution channels.
Typical topics:
Product data management, catalog structure, data enrichment, cross-channel distribution, supplier onboarding
ERP & Processes
Reybex
Cloud ERP for B2B companies focusing on inventory management, order processing, B2B shop, EDI, and connected processes. Reybex positions itself as a cloud ERP for medium-sized businesses with an API-first architecture and numerous integrations.
Suitable for:
Manufacturers and wholesalers looking to integrate ERP, online shops, and B2B processes more closely.
Typical topics:
B2B shop, pricing strategies, EDI, order processing, integrations
Pickware
Inventory management and warehouse management directly in Shopware — without an external ERP interface. Pickware connects warehouse, shipping, and order processing seamlessly with your shop.
Suitable for:
Manufacturers and wholesalers using Shopware who want to centrally manage inventory, shipping, and order processes without an additional ERP system.
Typical topics:
Warehouse management, picking, shipping processing, returns management, inventory control
Marketing Automation
ClickTip
Marketing automation platform for email, SMS, and tag-based CRM, focusing on segmentation, automation, and GDPR-compliant lead processes.
Suitable for:
Companies that want to systematically capture leads, segment contacts, and automate follow-up processes.
Typical topics:
Lead generation, tagging, email automation, lead nurturing, reactivation, forms.
Are you unsure?
Which technology addresses which challenge?
Not sure which technology suits your business model?
We assist you in seamlessly integrating systems, processes, and objectives.
FAQ
Common Questions When Choosing a Technology
This doesn't just depend on the software, but primarily on your business model, your processes, and your existing system landscape. A shop system addresses different tasks than a PIM, an ERP, or a marketing automation solution. That's why we never consider technologies in isolation, but always in conjunction with your goals and workflows.
An online shop system is useful when you want to build or modernize digital sales processes professionally, such as for B2B commerce, customer portals, D2C, or international shops. Shopware presents itself as a flexible commerce platform with an API-first architecture and B2B functionality.
A PIM is especially useful when product information is spread across many files, systems, or teams and needs to be maintained consistently across multiple channels. Akeneo positions itself as a product cloud solution for structured, enriched, and cross-channel product information.
Reybex is particularly appealing to companies looking to integrate ERP, B2B shop, order processing, EDI, and other processes more closely. It is described as a cloud ERP for medium-sized businesses, emphasizing B2B sales processes, EDI, CRM, B2B shop, and integrations with over 100 systems.
KlickTipp is useful when you want to not only collect leads but also segment them systematically and develop them further automatically. Typical applications include lead nurturing, follow-up sequences, reactivation, and tag-based campaign logic.
Yes. We not only assist with implementation but also with classification, selection, integration concepts, and further development. In B2B, it's crucial that systems, processes, and objectives are aligned—not just the software itself. This aligns with your strategic positioning as a partner for selection, integration, and sustainable implementation.
Contact opnemen
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Schedule a meeting and we'll discuss your next project together.
Let's talk:
Fill out the form and we will discuss how we can support your company with a suitable solution. We will get back to you soon with a specific next step.
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