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B2B Strategy Development

Digital sales for manufacturers and wholesalers

Start selling online in 6 weeks, instead of planning for months.

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  • 100% without obligation

Reliable for B2B companies

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The challenges faced by B2B companies

Are you familiar with this?

Your company is under pressure to build digital sales channels – but instead of progress, you are experiencing:

  1. Endless discussions about the right shop software

  2. Overburdened IT Teams without E-Commerce Expertise

  3. Competitors stealing your online market share

  4. Customers Expecting Digital Ordering Options – and Finding Them Elsewhere

  5. Projects that stretch over months, without tangible results

The result:

Missed market opportunities, rising sales costs, and increasing frustration among management.

The solution

B2B strategy development with commerce partners

We provide clarity where others only see complexity. With our structured strategy development, you'll receive a tailored roadmap for entering digital B2B sales and avoid costly mistakes.

Our proven process:

  1. Market & Competitor Analysis

    We identify your digital opportunities and analyze what your competitors are doing right (and wrong).

  2. Technology & System Selection

    We assess the right software landscape (Shop, ERP, PIM, CRM) for your specific needs.

  3. Business Model Design

    We develop a sustainable digital sales model that fits your products and customers.

  4. Implementation Roadmap

    You will receive a 12-24 month plan with clear priorities. If desired, we can assist you in setting up a Digital Customer Portal for your sales team.

  5. Goal

    12–24-month plan with clear priorities

How our B2B strategy development benefits you:

  • Clarity Instead of UncertaintyPut an End to Endless Discussions and Decision Blockades
  • Sound Investment SecurityAvoid costly mistakes when selecting a system
  • Faster Time-to-MarketAverage project duration reduced by 60%
  • Internal AlignmentManagement, IT, and Sales are finally working together
  • Competitive AdvantageWhile others are still planning, you're already executing
Schedule a non-binding strategy discussion now

Learn in 45 minutes how CP-One can revolutionize your digital sales.

Why over 200 mid-sized manufacturers and wholesalers trust us:

“Commerce Partner provided us with a complete e-commerce roadmap in just 8 weeks. We were convinced by their strategic clarity and practical feasibility. Today, we generate 30% of our revenue digitally.”

Your Future

3 packages for your development

Strategy becomes a roadmap with deadlines, responsibilities, and measurable outcomes. This way, mid-sized companies can reliably establish digital sales channels.

Package 1

"Orientation"

  • Market & Competitor Analysis
  • Status quo check of your systems
  • 1 workshop with your management
  • 15-page analysis report with actionable recommendations
Package 2

"Strategy"

  • Comprehensive technology assessment
  • Defining Objectives & Business Model Design
  • 2-3 workshops with relevant stakeholders
  • 30-40 page strategy paper with management presentation

All services from "Orientation" plus

Package 3

"Master Plan"

  • Detailed roadmap for 12-24 months
  • Investment & ROI consideration
  • Organization Check & Change Management
  • Comprehensive implementation roadmap with budget framework

All services from "Strategy" plus

incl. "Orientation"

Limited offer: Secure your free initial consultation

Schedule a free 60-minute strategy session with one of our e-commerce experts. We will analyze your current situation and show you practical ways into digital B2B sales.

Book an appointment

Only 5 slots available per month – secure your spot now!

Frequently Asked Questions

+49 221 772 66 00
How long does strategy development take?

Depending on the scope of the selected package, it takes between 4 and 12 weeks. We adapt to your schedule and deliver initial results within 2-3 weeks.

Do we really need a strategy? Can’t we just get started?

Our experience from over 2,500 projects shows: 7 out of 10 e-commerce projects fail due to insufficient strategic preparation. Investing in a solid strategy saves you a significant amount of time and costs later on.

Is our industry even suitable for digital sales?

Certainly. We have successfully completed B2B e-commerce projects in almost every sector, from mechanical engineering to building suppliers and technical wholesalers. We would be happy to show you references from your industry.

What happens after strategy development?

You have several options: you can implement the strategy with your internal team, hire external service providers, or continue working with us as your implementation partner. With our CP-One model, we offer you a complete external e-commerce department.

What is the ROI of a B2B e-commerce strategy?

Based on our project experience, the ROI of a structured strategy development is between 500-1,000% within 24 months. This is mainly achieved through avoided misinvestments and faster market launches.

Get in touch

Let’s not leave market opportunities untapped – request your tailored e-commerce plan today!

Whether clarity, growth, or transformation: We guide you from the roadmap to operations. Briefly share your needs with us, and we will suggest the next steps.

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Download our latest white paper: “The 6-week roadmap for getting started in B2B commerce”

Free initial consultation

30 minutes in which we assess your situation. No slides, no sales loop.

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