Overview of all blog articles

1. October 2026

2. Oct 6, 2026 AI Labeling in Your B2B Shop: 5 Checkpoints Before December 2, 2026 AI & Trends 2 min.
3. Oct 2, 2026 Google Ads 2026: 5 Settings Quietly Driving Up B2B Budgets Marketing 3 min.

4. September 2026

5. Sep 29, 2026 Order Changes in the B2B Customer Portal: 5 Rules Against Inside Sales Queries Customer Portal & Self Service 2 min.
6. Sep 25, 2026 International B2B Shop: 5 Steps into New Export Markets B2B Strategy & Sales 3 min.
7. Sep 24, 2026 Response Time in B2B Sales: 5 Levers Against Customer Loss B2B Strategy & Sales 3 min.
8. Sep 22, 2026 B2B Shop Relaunch: 5 Signs Your Shop Is Costing You Orders Technologies & Platforms 4 min.
9. Sep 17, 2026 AI Demand Forecasting: 5 Steps to Fewer Stockouts in B2B AI & Trends 3 min.
10. Sep 15, 2026 Freight Costs in the B2B Shop: 5 Rules Against Margin Loss Pricing & Processes 3 min.
11. Sep 10, 2026 Product Page SEO in the B2B Shop: 5 Levers for More Visibility Marketing 3 min.
12. Sep 7, 2026 B2B Price Increase in the Shop: 5 Steps to a Clean Price Round Pricing & Processes 3 min.
13. Sep 4, 2026 EU Warranty Label from 27 September 2026: 4 Steps for Your Shop Technologies & Platforms 4 min.
14. Sep 2, 2026 AI Projects in B2B: 5 Cost Traps for Mid-Sized Companies AI & Trends 5 min.
15. Sep 1, 2026 Getting New Customers into Your B2B Portal: 5 Steps to the First Order Customer Portal & Self Service 4 min.

16. August 2026

17. Aug 31, 2026 B2B Landing Pages: 5 Elements for More Inquiries Marketing 5 min.
18. Aug 28, 2026 86% of B2B Buying Processes Start Digitally: 5 Consequences B2B Strategy & Sales 5 min.
19. Aug 27, 2026 Employee Accounts in the B2B Shop: 5 Rules for Roles, Budgets and Approvals Pricing & Processes 5 min.
20. Aug 26, 2026 ERP Integration for B2B Stores: 5 Steps Against Wrong Stock Levels Technologies & Platforms 5 min.
21. Aug 25, 2026 AI Agents in B2B Purchasing: 5 Questions for Manufacturers AI & Trends 5 min.
22. Aug 21, 2026 53% Manual Work in Purchasing: 5 Routines Your Customer Portal Takes Over Customer Portal & Self Service 5 min.
23. Aug 20, 2026 B2B Marketing for Manufacturers: 5 Ways to Get Visible Marketing 5 min.
24. Aug 19, 2026 Hybrid Buying in B2B: Uniting Online Shop & Field Sales B2B Strategy & Sales 5 min.
25. Aug 18, 2026 B2B Ecommerce Platform Selection: 5 Questions That Matter More Than Any Feature List Technologies & Platforms 5 min.
26. Aug 13, 2026 Shopware 6.7.13: 6 New Features in Quote Management Pricing & Processes 5 min.
27. Aug 12, 2026 AI chatbots in B2B customer service: 5 tasks they handle reliably in 2026 AI & Trends 3 min.
28. Aug 10, 2026 Certificates, Datasheets, CAD Files: 5 Documents That Belong in Your B2B Customer Portal Customer Portal & Self Service 7 min.
29. Aug 7, 2026 B2B webinars: 5 steps to a predictable lead channel in 2026 Marketing 6 min.
30. Aug 6, 2026 Punchout in B2B: 4 Steps to E-Procurement Integration B2B Strategy & Sales 9 min.

31. July 2026

32. Jul 31, 2026 Framework Agreements in Your B2B Shop: 4 Steps from Excel List to Digital Call-Off Pricing & Processes 5 min.
33. Jul 30, 2026 Measuring AI Visibility: 5 Steps for B2B Shops AI & Trends 7 min.
34. Jul 29, 2026 Shopware Payments for B2B: Is the native solution worth it? Technologies & Platforms 6 min.
35. Jul 28, 2026 Trade Show Lead Follow-Up: 5 Steps to Winning Orders Marketing 8 min.
36. Jul 27, 2026 B2B Payment Methods in the Customer Portal: 5 Options for 2026 Customer Portal & Self Service 7 min.
37. Jul 24, 2026 Rule Builder in Shopware: 5 Rules That Automate B2B Processes Technologies & Platforms 6 min.
38. Jul 22, 2026 Manual Order Entry in B2B: 4 Processes You Should Automate Now Pricing & Processes 6 min.
39. Jul 20, 2026 94% of buyers use AI: rethinking B2B sales B2B Strategy & Sales 6 min.
40. Jul 17, 2026 Only 9% see AI in their revenue: 5 levers to make AI pay off in a B2B shop AI & Trends 6 min.
41. Jul 16, 2026 Returns and complaints in the B2B customer portal: 5 steps to self-service Customer Portal & Self Service 4 min.
42. Jul 14, 2026 Social proof in B2B: 5 ways to faster buying decisions Marketing 8 min.
43. Jul 13, 2026 AI product search in a B2B shop: 5 steps to faster ordering with Shopware Technologies & Platforms 5 min.
44. Jul 9, 2026 Tiered prices per item: volume discounts with Shopware 6.7.12 Pricing & Processes 8 min.
45. Jul 8, 2026 AI Discovery Files in Shopware: 5 Steps for B2B Shops AI & Trends 7 min.
46. Jul 7, 2026 B2B Marketing Budget 2026: The 5 Channels Mid-Sized Companies Are Investing In Marketing 5 min.
47. Jul 6, 2026 Real-Time Pricing in the B2B Store: Why 74% of Buyers Will Switch Pricing & Processes 7 min.
48. Jul 3, 2026 Shopware Copilot Goes Agentic: 5 Store Tasks AI Now Handles AI & Trends 5 min.
49. Jul 2, 2026 B2B Retargeting: 5 Campaigns to Win Back Lost Shop Visitors Marketing 8 min.
50. Jul 1, 2026 Part Number Search in B2B Shops: 5 Rules for Hits in Seconds Pricing & Processes 7 min.

51. June 2026

52. Jun 30, 2026 AI in e-commerce: automating 5 backend tasks AI & Trends 8 min.
53. Jun 29, 2026 Tiered Pricing in B2B Shops: 5 Rules for Volume Discounts That Lift Order Value Pricing & Processes 7 min.
54. Jun 25, 2026 B2B Brand Trust: 5 Levers for Growth 2026 Marketing 8 min.
55. Jun 24, 2026 Supplier Search Engines: 5 Platforms for B2B 2026 Marketing 8 min.
56. Jun 23, 2026 Agentic Commerce B2B: closing 5 data gaps in 2026 AI & Trends 7 min.
57. Jun 22, 2026 CPQ in B2B: Shop Configurator or Separate Tool? Pricing & Processes 7 min.
58. Jun 19, 2026 Marketing Attribution in B2B: 5 Steps to Measurable Channels Marketing 7 min.
59. Jun 18, 2026 B2B product configurator: 5 signs of ROI Pricing & Processes 7 min.
60. Jun 17, 2026 Lead nurturing in B2B: 5 steps against a 79% loss rate Marketing 8 min.
61. Jun 16, 2026 Spare parts ordering in B2B: 4 steps to the exploded view Pricing & Processes 8 min.
62. Jun 15, 2026 Account-Based Marketing in B2B: 5 Steps to Win Accounts Marketing 8 min.
63. Jun 12, 2026 CPQ in B2B: 49% More Quotes with Configure-Price-Quote Pricing & Processes 9 min.
64. Jun 11, 2026 B2B Content Marketing: 5 Formats That Generate Real Inquiries Marketing 8 min.
65. Jun 10, 2026 Shopware's B2B Suite Is Being Phased Out: 4 Steps to Move Your Pricing Logic to B2B Components Pricing & Processes 5 min.
66. Jun 9, 2026 B2B system integration: 4 hurdles with ERP, PIM & shop Technologies & Platforms 5 min.
67. Jun 8, 2026 B2B shop: 27 % drop out at the product overview – 3 fixes Technologies & Platforms 5 min.
68. Jun 5, 2026 B2B customer portal adoption: how to get 80% of your customers using self-service Customer Portal & Self Service 5 min.
69. Jun 4, 2026 The B2B quoting process: 5 steps from enquiry chaos to automation Pricing & Processes 5 min.
70. Jun 3, 2026 B2B trade grows 7% despite the downturn: 3 growth levers for mid-sized companies B2B Strategy & Sales 5 min.
71. Jun 2, 2026 AI agents in B2B sales: 3 tasks they will take on in 2026 AI & Trends 5 min.
72. Jun 1, 2026 44% switch supplier: 5 gaps in digital B2B purchasing B2B Strategy & Sales 5 min.

73. May 2026

74. May 29, 2026 LinkedIn marketing for B2B manufacturers: 5 levers that bring meetings, not likes Marketing 5 min.
75. May 28, 2026 Self-service in the B2B customer portal: 5 functions that lift order values by 23 % Customer Portal & Self Service 4 min.
76. May 26, 2026 Withdrawal button from 19 June: 3 steps to a legally sound implementation Technologies & Platforms 5 min.
77. May 22, 2026 B2B newsletter yields 36:1 ROI: 5 automations that actually sell. Marketing 5 min.
78. May 21, 2026 B2B Email Marketing: 5 Sequences That Reactivate Existing Customers Marketing 5 min.
79. May 15, 2026 B2B SEO 2026: 5 levers that still drive traffic alongside ChatGPT and other tools AI & Trends 5 min.
80. May 15, 2026 Google Ads for B2B Manufacturers: 5 Mistakes That Burn Through Budget Marketing 5 min.
81. May 13, 2026 AEO for Manufacturers: Getting Cited in ChatGPT, Claude and Perplexity AI & Trends 5 min.
82. May 8, 2026 EU AI Act from August 2026: 5 obligations for B2B shop operators AI & Trends 5 min.
83. May 7, 2026 Individual Pricing in Shopware 6.7.8: Scaling negotiated prices Pricing & Processes 6 min.
84. May 6, 2026 Amazon Business tops €6 billion: What mid-sized companies should do now — and what to avoid AI & Trends 5 min.
85. May 5, 2026 Manage B2B pricing at scale: 5 levers for manufacturers and wholesalers Pricing & Processes 5 min.

86. April 2026

87. Apr 30, 2026 SAP Commerce ends on 31 July 2026: 3 migration paths for manufacturers Technologies & Platforms 5 min.
88. Apr 29, 2026 44% switch suppliers: What B2B buyers really expect in 2026 AI & Trends 5 min.
89. Apr 28, 2026 Mobile-first in the B2B shop: Why 52% of your buyers start on their phones Technologies & Platforms 6 min.
90. Apr 24, 2026 Supply shortages in the B2B shop: 4 ways to make customer risks clear Customer Portal & Self Service 4 min.
91. Apr 22, 2026 30% without a digital strategy: 4 priorities for B2B managing directors in 2026 B2B Strategy & Sales 5 min.
92. Apr 21, 2026 AI Agents in B2B Sales in 2026: Where They Deliver Real ROI — and Where Mid-Sized Companies Should Avoid Them AI & Trends 5 min.
93. Apr 14, 2026 Digitizing B2B sales: Step by step for mid-sized companies B2B Strategy & Sales 9 min.
94. Apr 14, 2026 Reduce the load on your internal sales team: 5 processes manufacturers can automate now Customer Portal & Self Service 5 min.
95. Apr 14, 2026 When does a digital customer portal pay off? A calculation example for wholesalers Customer Portal & Self Service 5 min.
96. Apr 1, 2026 Who is Pickware suitable for? Technologies & Platforms 6 min.

97. March 2026

98. Mar 31, 2026 "Our customers don't buy online." – The most costly mistake in B2B sales B2B Strategy & Sales 9 min.
99. Mar 30, 2026 Shopify for Manufacturers and Wholesalers Technologies & Platforms 6 min.
100. Mar 26, 2026 Your ERP can't handle e-commerce – here's how manufacturers and wholesalers bridge the gap Technologies & Platforms 6 min.
101. Mar 20, 2026 Why furniture manufacturers need to connect their dealers digitally now B2B Strategy & Sales 7 min.
102. Mar 17, 2026 B2B online store or marketplace? Technologies & Platforms 10 min.
103. Mar 11, 2026 Implementing Akeneo PIM in Medium-Sized Businesses: When Is It Truly Worth It? Technologies & Platforms 16 min.
104. Mar 6, 2026 When is it worth hiring a Shopware agency? Technologies & Platforms 13 min.

105. February 2026

106. Feb 24, 2026 B2B vs D2C in Medium-Sized Businesses: When is an Additional D2C Channel Truly Worthwhile? Marketing 10 min.
107. Feb 19, 2026 Email marketing for D2C: 10 automations that drive revenue Marketing 8 min.
108. Feb 17, 2026 B2B lead generation for manufacturers, even without trade shows B2B Strategy & Sales 10 min.

109. January 2026

110. Jan 27, 2026 Delivery status in the customer portal: Order tracking in B2B with tracking and partial shipments Customer Portal & Self Service 6 min.
111. Jan 26, 2026 Reorder and Order History in the B2B Customer Portal: How Your Customers Can Reorder Faster Customer Portal & Self Service 6 min.
112. Jan 22, 2026 Quick orders and order lists in the B2B customer portal: Order efficiently, sell more Customer Portal & Self Service 6 min.
113. Jan 20, 2026 Order approval in the B2B customer portal: Accurately reflecting roles, permissions, and approvals Customer Portal & Self Service 6 min.
114. Jan 16, 2026 Invoices in the customer portal: Ease the workload of your internal team with B2B Self-Service Customer Portal & Self Service 6 min.
115. Jan 12, 2026 B2B Customer Portal: Features, Benefits, and Project Timeline Customer Portal & Self Service 5 min.
116. Jan 9, 2026 Shopware for B2B: Check These 12 Requirements Pricing & Processes 6 min.
117. Jan 7, 2026 B2B Customer Portal: These 12 Features Your Clients Will Expect in 2026 AI & Trends 7 min.

118. December 2025

119. Dec 15, 2025 AI-driven purchasing decisions are changing the visibility of online stores. Technologies & Platforms 5 min.
120. Dec 15, 2025 Vacancy in the team? Interim E-Commerce department as a sales safety net B2B Strategy & Sales 6 min.
121. Dec 8, 2025 AI agents in B2B: How manufacturers can effectively implement agents in 2026 AI & Trends 4 min.
122. Dec 8, 2025 From login to delivery date: These are the essential features your B2B shop needs Customer Portal & Self Service 5 min.
123. Dec 1, 2025 B2B Commerce 2026: The 10 Trends Manufacturers and Wholesalers Need to Know AI & Trends 6 min.

124. November 2025

125. Nov 26, 2025 Why an external e-commerce department makes sense: 11 solid reasons for decision-makers B2B Strategy & Sales 5 min.
126. Nov 24, 2025 Customer portal instead of hotline: how self-service truly alleviates sales B2B Strategy & Sales 6 min.
127. Nov 23, 2025 Digital Sales Strategy with Impact: Why the Customer Portal Becomes the New Control Center Customer Portal & Self Service 8 min.
128. Nov 21, 2025 Configurators in B2B: From inquiry to price in under 60 seconds Pricing & Processes 6 min.
129. Nov 20, 2025 Gartner Magic Quadrant 2025: What Shopware's Visionary Status Means for Your B2B Commerce Technologies & Platforms 5 min.
130. Nov 7, 2025 Custom prices without chaos: Pricing governance for B2B shops Pricing & Processes 4 min.

131. October 2025

132. Oct 30, 2025 Digital Customer Portal in B2B: Why Now is the Right Time B2B Strategy & Sales 4 min.
133. Oct 28, 2025 Digital customer platform based on Shopware: Start quickly, scale without risk Technologies & Platforms 5 min.
134. Oct 22, 2025 B2B E-Commerce: Why Digital Sales are Now Key to Success B2B Strategy & Sales 3 min.

135. September 2025

136. Sep 30, 2025 From Inquiry to Order: How Packaging Distributors Save 30% Time with Self-Service Customer Portal & Self Service 4 min.
137. Sep 16, 2025 Why a B2B online store is not an IT project – but a management priority B2B Strategy & Sales 4 min.
138. Sep 9, 2025 Digitizing B2B sales without losing the field sales team B2B Strategy & Sales 4 min.
139. Sep 2, 2025 5 clear signs that now is the right time for B2B commerce B2B Strategy & Sales 3 min.

125 articles  ·  To the blog overview →